MKTG301 - Principles of Sales

Course Details

Course Code: MKTG301 Course ID: 3427 Credit Hours: 3 Level: Undergraduate

This course explores the principles of selling in various situations encountered in interpersonal interactions. Effective and ineffective sales methods for both person-to-person and group selling are studied in order to increase the understanding of the sales process.

Course Schedule

Registration Dates Course Dates Start Month Session Weeks
Registration10/27/2025 - 04/03/2026 Course Dates04/06/2026 - 05/31/2026 Start Month April SessionSpring 2026 Session B Weeks8 Week session

Previous Syllabi

Not current for future courses.